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                      [ Irisbaby恩樂寶 ] 品牌視覺建設

                       

                      Irisbaby is a high-end infant milk powder brand from New Zealand and was registered and created by Shanghai Wanyuan Investment (Group) Ltd., Co. Wanyuan Group had won the 2nd Top 50 Real Estate Development Companies Finalist in Shanghai in 2004. Since 2012, Wanyuan Group has expanded business to infant food and supplies and international energy.

                      “恩樂寶”是來自新西蘭的高端嬰幼兒奶粉品牌。由上海萬源投資(集團)有限公司注冊并創立。萬源集團曾榮獲2004年“第二屆上海市房地產開發企業50強入圍獎”。2012年,萬源集團拓展業務到嬰童食品、用品,國際能源事業。需要為新品牌上市做好基礎建設。

                      Lu-E shares the creation with you.

                      Lu-E與您一起分享。

                      面臨挑戰:如何向消費者傳達恩樂寶是來自新西蘭的高端奶粉品牌這一重要信息?

                      解決方案:在品牌LOGO和產品包裝中加入新西蘭特有的元素,且元素選擇要適宜嬰幼兒或者說利用技術手段將元素萌態化、趣味化。色彩搭配要講求清新明快,能夠使人放松。


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